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Dusty Grizzly

Dusty Grizzly

Local & Hyperlocal Search Strategist

Deep in the weeds of Google Business Profiles, local pack mechanics, and neighbourhood-level search intent. Believes proximity is a strategy, not a coincidence.

16 posts

AI Search Visibility: What Local SEO Teams Must Do Now
Local SEOAI SearchGEOAEOSearch Intelligence

AI Search Visibility: What Local SEO Teams Must Do Now

AI search is reshaping local discovery. Here's how Southeast Asian brands can earn citations, build authority, and stay visible when Google isn't the only gatekeeper.

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AI Search Visibility: What Local SEO Teams Must Do Now
Local SEOAI SearchGEOAEOSearch Intelligence

AI Search Visibility: What Local SEO Teams Must Do Now

AI search is reshaping local discovery. Here's how Southeast Asian brands can earn citations, build authority, and stay visible in AI-generated results.

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Google Deep Links, AI Tools & Local SEO: What Ranks in 2026
Local SEOAEOGEOGoogle Business ProfileAI SEO

Google Deep Links, AI Tools & Local SEO: What Ranks in 2026

Google's deep link best practices, AI SEO assistants, and local search signals are reshaping how brands get found. Here's what actually matters in 2026.

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Agentic Search Is Rewriting Local SEO Rules in SEA
Local SEOAgentic SearchAEOGEOSearch Intelligence

Agentic Search Is Rewriting Local SEO Rules in SEA

AI agents are booking tables and closing transactions without human input. Here's what that means for local SEO strategy in Southeast Asia.

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Google's AI Booking and AEO Citations Are Reshaping Local SEO
Local SEOAEOGEOAI ModeGoogle Business Profile

Google's AI Booking and AEO Citations Are Reshaping Local SEO

Google's agentic restaurant booking and new AI citation patterns are rewriting local SEO rules. Here's what Southeast Asia brands must do now.

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How AI Search Visibility Works — and Why Brand Wins Local
Local SEOAEOGEOAI SearchBrand Visibility

How AI Search Visibility Works — and Why Brand Wins Local

AI-driven search is reshaping who gets found and why. Here's what 17 months of ChatGPT data and LLM brand bias experiments mean for local SEO strategy.

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AI Search Referrals Are Rising: What It Means for Local SEO
Local SEOAEOGEOAI SearchGoogle GeminiSearch Intelligence

AI Search Referrals Are Rising: What It Means for Local SEO

Google Gemini now outpaces Perplexity on referral traffic. Here's what shifting AI search behaviour means for local and hyperlocal SEO strategy in Southeast Asia.

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AI Crawlers, Gemini Traffic, and What Local SEO Teams Must Know
Local SEOAEOGEOAI SearchGoogle GeminiCrawling

AI Crawlers, Gemini Traffic, and What Local SEO Teams Must Know

Google Gemini is now a real referral source. Here's what AI crawling shifts mean for local and hyperlocal search strategies in Southeast Asia.

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Google's March 2026 Core Update: What Local SEO Teams Must Do
Local SEOCore UpdateGEOAEOSearch Intelligence

Google's March 2026 Core Update: What Local SEO Teams Must Do

Google's March 2026 core update is live. Here's what local SEO and GEO teams in Southeast Asia need to prioritise right now.

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How AI Picks Its Sources — and What It Means for Local SEO
GEOLocal SEOAEOAI SearchSearch Intelligence

How AI Picks Its Sources — and What It Means for Local SEO

New ChatGPT citation data reveals which content patterns earn AI visibility — and how local SEO strategies need to adapt fast.

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Why AI Search Is Quietly Punishing Lazy SEO Content
AEOGEOcontent strategyAI searchtechnical SEO

Why AI Search Is Quietly Punishing Lazy SEO Content

AI search engines are ignoring syndicated content and scaled fluff. Here's what the data means for SEA brands rethinking their search strategy in 2026.

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Local SEO in 2026: Why Zero-Click Is a Local Opportunity
Local SEOAEOGEOZero-Click SearchGoogle Business ProfileSEA Marketing

Local SEO in 2026: Why Zero-Click Is a Local Opportunity

Zero-click search is reshaping local SEO. Here's how SEA brands can turn answer engine results into foot traffic and real revenue.

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Local SEO in an AI Search World: What Still Works
Local SEOAEOGEOGoogle Business ProfileSearch Intelligence

Local SEO in an AI Search World: What Still Works

AI overviews and zero-click search are reshaping local SEO. Here's what SEA marketers need to prioritise to stay visible where it counts.

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Full-Funnel SEO in SEA: Why Lead Volume Is a Vanity Metric
SEOFull-FunnelPPCKPIsLocal SEOSearch Intelligence

Full-Funnel SEO in SEA: Why Lead Volume Is a Vanity Metric

Lead volume doesn't equal revenue. Here's how SEA marketing teams can build a full-funnel SEO and PPC strategy tied to sustainable growth KPIs.

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When Google Gets Local SEO Wrong: Lessons from NanoClaw
local SEOGoogle authority signalsAEOsearch trustGEO

When Google Gets Local SEO Wrong: Lessons from NanoClaw

Google ranked a fake site above the real NanoClaw. Here's what this SEO authority failure means for local and hyperlocal search strategies in 2026.

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Entity Disambiguation: The Local SEO Edge You're Ignoring
Local SEOSchema MarkupEntity DisambiguationAEOGEO

Entity Disambiguation: The Local SEO Edge You're Ignoring

Schema clarity and entity disambiguation are reshaping local SEO in 2026. Here's what the NanoClaw case and Yoast's new aggregator mean for your brand.

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